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Innovating Through the Downturn: A Memo to the Chief Innovation Officer  Ga naar website

auteur(s):Holman, Richard; Jaruzelski, Barry
bron:Booz & company
type:artikel <= 1500 woorden
taal: 
publicatiedatum:2009-3-23
geplaatst door administrator op 11-05-2009
  • Recession & Innovation

Beschrijving

In the current recession, companies must quickly tailor their product and technology initiatives to new market realities and refocus their investments on their core R&D and innovation capabilities. Chief innovation officers who execute six tactical actions over the next 12 months can help their companies survive the downturn and prosper during recovery.
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Innovating Through the Downturn: A Memo to the Chief Innovation...